Website redesign studio

Upgrade to a pixel perfect website

We use our design system based on UI/UX principles to deliver you a modern, fully deployed website.

Redesigns from $1,000

Hartwell Legal Group™

Services Attorneys Deals About

World-class corporate legal solutions that
drive deals and protect your bottom line.

Full-service firm for M&A, securities, IP, and employment. Trusted by startups and Fortune 500 companies since 1987.

2,500+

Deals closed

35+

Years

$40B+

Deal value

Corporate law firm

Corporate counsel for
companies that scale

Hartwell guides leadership teams through
deals, governance, and growth.

Schedule a consultation Explore services

Since 1987 · 2,500 deals · $40B in deal value

Reasoning citations

1. Make the navbar easy to recognize

Hartwell gets a simple, recognizable logo mark next to the name. On small screens, page links move into a hamburger menu so the bar stays compact. Contact is a shorter secondary button to leave room for the rest of the chrome. Each page control uses hover feedback so it reads as interactive.

Principle:Recognition rather than recall

2. Remove distracting color

Bright accent colors were pulled out of the interface so the page stays calm. Visitors can focus on reading the content instead of competing with decorative color.

Principle:Aesthetic and minimalist design

3. Lead with the headline and primary action

The page hierarchy was tightened so visitors can find what they need faster and take the recommended next step. The headline explains what the company does, then the solid Schedule a consultation button carries the main action.

Principle:Visual hierarchy

4. Use familiar, consistent components

The original components were not uniform, so the layout felt misaligned and harder to use. The redesign uses industry-standard components people already know from other websites, which matches Jakob's Law.

Principle:Jakob's Law

5. Simplify the typography system

The original site used too many type styles, which distracted new visitors and weakened the look. The redesign sticks to standardized headings, body text, and callouts in sentence case so the page feels more harmonious.

Principle:Aesthetic and minimalist design

6. Keep the first screen focused

The first screen only shows the brand, one headline, one short supporting line, and the main calls to action. Extra services, deal stats, and photo collages stay further down the page so the landing feels focused instead of packed like a brochure.

Principle:Homepage design principles

7. Name the category before the headline

A small badge says this is a corporate law firm before the headline starts. That gives visitors quick context without repeating the Hartwell name already shown in the nav.

Principle:Visual hierarchy

8. Say who you help and what you do

The headline is plain and specific. It tells visitors Hartwell offers corporate counsel for companies that scale. There is no hype, no exclamation marks, and no rotating phrases. A single clear line is easier to scan and remember on a first visit.

Principle:Minimize cognitive load

9. Describe the work, not a laundry list

The supporting line explains what Hartwell does for leadership teams through deals, governance, and growth. It avoids a long specialty list or a definition built around what the firm is not. Positive framing is easier to understand.

Principle:Aesthetic and minimalist design

10. Offer two clear next steps

Schedule a consultation is the main action. Explore services is the lighter second option. Two choices are enough. Stacking three equally loud buttons would make visitors pause instead of acting.

Principle:Jakob's Law

How your redesign comes together

We clarify what needs to change, design a consistent experience, and prepare it for a confident launch.

Website & product review

We review your current experience to find what works, what causes friction, and what the redesign should fix first.

Clear structure & user flows

We organize pages, navigation, and key journeys so visitors can quickly understand where to go and what to do.

Why better design improves results

Research connects clear, useful, easy-to-use, and polished experiences with stronger conversion, task completion, and trust. These findings are backed by decades of user research, including work by Nielsen Norman Group.

Simpler paths can lift completion

Conversion research shows that clearer paths and shorter forms often help more people complete the next step.

Focused screens guide action

A clear hierarchy helps visitors understand what matters, scan the page, and decide what to do next.

Clear design is easier to understand

When people spend less effort interpreting an interface, they are more likely to stay and finish their task.

The design principles behind every page

We use proven principles for layout, content, and interaction so each design feels clear, consistent, and easy to use.

Scale#1

Larger elements attract attention first. Use size to show what matters most and keep supporting content secondary.

Visual hierarchy#2

People scan before they read. Size, weight, and position should make the next important thing easy to find.

Balance#3

Distribute visual weight evenly so one area does not overpower the rest of the page.

Contrast#4

Make different roles look clearly different through size, weight, or color.

Proximity#5

Place related items close together and separate unrelated items so the page is easy to understand.

The tools behind your website

We use trusted tools to design, build, launch, and maintain your website. You receive the finished site and access to the systems that support it.

FigmaDesign

Where we design each page, review responsive layouts, and document how key interactions should work.

Tailwind CSSStyling

Keeps colors, spacing, typography, and layouts consistent throughout the finished website.

shadcn/uiComponents

Provides accessible interface foundations that become custom components inside your own codebase.

A handoff trusted by engineers

Your team receives organized code, reusable components, and documented design foundations, making the website easier to maintain and extend.

src/lib/marketing-typography-tokens.ts

import { cn } from "@/lib/utils"
 
/** Marketing landing page typography — one step above app design-system scale. */
export const marketingTypographyDisplay = "text-4xl font-semibold text-foreground"
export const marketingTypographyH1 = "text-4xl font-semibold text-foreground"
export const marketingTypographyH3 = "text-lg font-semibold text-foreground"
export const marketingTypographyHeading = marketingTypographyH3
export const marketingTypographyTitle = "text-base font-semibold text-foreground"
export const marketingTypographySubtitle = "text-base font-normal text-muted-foreground"
export const marketingTypographyBody = "text-base font-normal text-foreground"
export const marketingTypographyLabel = "text-sm font-medium text-muted-foreground"
 
export const marketingTypographyEyebrow = cn(
  marketingTypographyLabel,
  "uppercase tracking-widest",

What actually gets delivered

A live website, its design and codebase, and the systems and access your team needs to run it.

Live production websiteLive site

A responsive website deployed to your domain with SSL, production hosting, and a launch-ready environment.

Production codebaseSource code

The complete repository, including pages, components, integrations, and deployment configuration—owned by you.

Content management systemCMS

Editable content models and publishing tools so your team can update copy and media without touching code.

Ready for your new website?

Tell us what is working, what needs to change, and what you want the website to achieve. We will recommend a clear next step.

Redesigns from $1,000